Publicis Health Media Announces 2024 PHM HealthFront Talent & Programming
The Industry’s Only Upfront For Health Returns This Spring
NEW YORK, March 13, 2024 /PRNewswire/ — Publicis Health Media (PHM) announced its 4th annual HealthFront, a two-day event taking place April 10-11 in New York City. Building on the success of last year’s event which welcomed 500+ attendees and industry leaders, this year’s HealthFront will tackle the top issues in health marketing from the impacts of generative AI, finding value in the face of the deluge of data and the power of original content. The PHM HealthFront 2024 offers Publicis Media clients first-mover media opportunities—the emerging products, services and ideas that are driving real innovation and business opportunities in the health industry.
This market-shaping forum was conceptualized to fill an unmet need for clients in the health industry and drive innovation for a media-leading field that has seen less visibility in traditional Upfronts and Newfronts. Thanks to the support of Premier Sponsors Verywell + PEOPLE and SurvivorNet, the cancer information platform, this year’s HealthFront will further push the boundaries for health, offering new opportunities for exploration and discovery.